From historical research to staff-picked, award-winning novel – Renée Veillet shares of her accomplishments as an indie author

May 30,2018 / By Tellwell Publishing / No Comment

What started as research into her own family’s history during the settling of Western Canada in the 1900s, transitioned to an award-winning historical fiction novel and a long-term career as a writer and published author for Renée Veillet.

Inspired by the stories she learned of her ancestors, the Calgary-based author sought out to honour Canadian history in a medium that might be more entertaining and enjoyable for young adults.

“My ancestors endured hardships that were unimaginable; my great grandfather was forced to leave his family behind in order to seek work in Canada. The first family member he could afford to bring over travelled in steerage class on the Titanic and did not survive,” explains Veillet. “I feel a debt of gratitude towards my ancestors and want to honour them by sharing their stories with my children and the generations to come.”

By the fall of 2017, Veillet was a published author and Rings of Time quickly began to receive high praise. The book, which has been compared to the popular TV series Outlander, has been described by Goodreads readers as “[p]erfectly paced and beautifully descriptive” and “an entertaining escape into another time.”

Local bookstores have also expressed interest in the book, and it was even featured as a Staff Pick at the Crowfoot Chapters in December 2017.

“As a first-time author, having my book on the shelf of the local bookstore was a huge milestone,” says Veillet. “Having it chosen as a staff pick was an unexpected surprise.”

Design Showcase Guest Post

The behind the scenes creative process to achieve this incredible YA fantasy cover design – Demons at the Doorstep

May 24,2018 / By Tellwell Publishing / No Comment

Guest post by Tellwell designer Tara Price

Demons at the Doorstep is a young adult urban fantasy. Written by Rachael Bell-Irving, the story follows Jessica, a witch who must team up with her mortal enemy to stop mutated demons from destroying her city. Hard copies and eBooks are now available on Amazon, Barnes and Noble and Chapters Indigo.

Why did you choose this cover as a monthly focus?

This was a book that I started working on at the end of last year that wrapped up mid-April. It was a little out of our normal process because it required a custom illustration. A lot of the time, the cover is either done first or designed in tandem with the interior. For this one the interior was formatted well before the illustration was done. I had an initial idea of what I wanted for the title, but I knew that it may change drastically when the cover was on my plate. However, once I saw this amazing image, I was able to work in the title surprisingly well, with only minor re-working on spacing.

Author of the Month

Tellwell author Kristin Pierce ignites self-discovery in children through Inner Compass Books

Apr 25,2018 / By Tellwell Publishing / No Comment

Soul-searching, finding yourself and self-empowerment are often facets of transitioning from childhood to adulthood, but Tellwell author Kristin Pierce wanted to spark the journey of self-discovery earlier on.

As a mother of two, she sought out to find picture books with empowering messages to share with her children. But the nature of the subject matter left her with few options. Drawing from her personal journey of self-discovery, Pierce transformed some strong, thought-provoking life lessons into a beautifully illustrated children’s book titled Your Inner Compass That Could.

“As a mother, I thought that if I was craving books with deeper learning messages for my kids, maybe there were other parents out there wanting that too,” she explains. Her goal in creating the story was to use the book to bring empowering messages to the world in an inspirational, understandable and relatable way.

The messages conveyed are concepts that Pierce began unraveling when faced with ovarian cancer at age 21. Self-reflection and inner confidence were pivotal throughout her experience, and are topics that she felt when described appropriately, could resonate just as strongly with children.

“What I uncovered along the way is that we all have this inner wisdom that we can use to help us navigate life from a place of alignment and truth. I realized that this was something I had been ignoring in myself for so long that I felt very disconnected from my truth and who I really was. In the process of getting to know myself better, I knew I was not the only one who felt disconnected or lost along the way,” she says.

To adapt these seemingly abstract concepts into a children-friendly story, Pierce knew the illustrations would carry a significant amount of the messaging.

“I had to dig deep into my creative depths to bring my illustration vision to the surface for Your Inner Compass That Could,” she explains. “The illustrations are infused with symbolism and meaning, and that process required a lot of reflecting, but it was so worth it in the end!”

Meet the Team

Meet Project Manager Alison Strumberger

Apr 24,2018 / By Tellwell Publishing / No Comment

How would you describe your role at Tellwell?

Multifaceted. As a project manager it is my job to educate and support authors through their self-publishing journey, assisting with everything from manuscript formatting and submission, to illustrations and editing and design, and finally to book distribution. In addition to working closely with authors to bring their books into the world, I manage the editing department here at Tellwell. In this part of my role I draw on a decade of editorial experience to focus on refining our services, recruiting the best talent around, maintaining quality assurance, and supporting a team of thirteen dedicated editors who are passionate about helping authors tell their stories well.

What does a typical day on the job look like for you?

My days almost always begin in my inbox as I make my way through emails, answering questions from my authors and acting as a liaison between them and our designers, illustrators and editors. Quite a bit of my time here is spent collaborating with the rest of the in-house team about ways to improve on our processes. Invariably in the afternoon, I will find myself embroiled in an intense game of foosball in the break room. I prefer to play defence.

What is the most common misconception when it comes to editing, in particular in the self-publishing industry?

There are a number of misconceptions about editing, I think because the results of professional editing are often intangible. I would say the biggest of these is “I don’t need editing.” Every author has an editor; it is an essential stage in the publishing process. David Foster Wallace had an editor. Michael Ondaatje has an editor. Editing is so much more than adding missing periods and removing comma splices. Editing is also about style and nuance, it’s about the big picture of a narrative, it’s about character and logic and removing embarrassing unintentional puns, it’s about a fresh set of eyes reading your work as a reader would: critically, looking for the meaning, and really working to draw it out.

It is true when self-publishing that deciding to have your book edited can add substantially to your initial costs, but the investment will increase the quality of your final product exponentially, thereby setting your book apart from the rest. As Mark Twain is famously quoted as saying, “The difference between the nearly right word and the right word is the same as the difference between lightning and the lightning bug.”

Guest Post

Conversations from a Coffee Shop: Transforming my Personal Struggles into Success through Writing by Jason Lee

Apr 23,2018 / By Tellwell Publishing / No Comment

“Why don’t you write a book about your life?” asked my ex-wife as she poured herself a cup of earl grey tea one summer afternoon.

We were sitting on the empty patio at Gallagher’s coffee shop in Port Moody, listening to the sounds of birds chirping in the background of our conversation.

“Nobody would want to read about my story,” I chuckled shaking my head. “No one cares about my childhood abuse, or how my anger destroyed so many relationships.”

She grimaced and coyly nodded in agreement about how my anger ripped apart our marriage over 15 years ago. She took a sip of her tea and smacked her lips. “You never know. I think you’re not the only person who’s struggled. And how you’ve turned things around for yourself can be uplifting to so many people and can bring hope.”

I looked up and stared into the bright blue sky. A gentle breeze brushed against my face as I paused for a moment in deep thought.

Later that evening in my apartment, I continued thinking about our conversation. Was she right? Do other people also struggle managing their emotions, namely anger? Does depression and anxiety affect others making them feel helpless and lost, just like how I felt? I picked up a pad and pen and began jotting down notes. Somewhere in there, I scribbled the words, “recovery…anger…abuse…mental health and living with the dragon.”

Author of the Month

Canadian author and songwriter Colleen Songs shares of caregiving to mental illness

Feb 21,2018 / By Tellwell Publishing / No Comment

In light of Bell Let’s Talk and a growing conversation on mental illness, Canadian author and songwriter Colleen Songs offers her perspective as the caregiver and loved one to a partner who was mentally ill.

She shares with readers her escape from a significant other with a narcissistic personality disorder and mental illness, in her memoir INHALE.

Through this book and her signing career, she aspires to ignite the voice of the caregiver – who suffers a great deal of abuse and heartbreak as the person they’ve grown to love disappears so suddenly.

“They can transition in a heartbeat,” says Songs. “The quickest thing could shut him off, and I could see it on his face,” she adds.

But, it’s equally important to the author to use her creative gifts of writing and music, to inspire those who are mentally ill to tap into their talents and passions.

“Witnessing the mentally ill exercise their gifts and talents confirmed their happiness and awakening desire to live,” explains Songs. “They can cope better.”

While this has been an extremely cathartic exercise for Songs, writing, and then publishing and promoting this book has brought forth a plethora of emotions, doubts, fears and hesitations about how the telling of her story will affect her loved ones.

Songs says she’s been especially concerned about her children, and how publishing her story will affect them.

“I was afraid of hurting them to the point of almost not publishing. But inside I kept having this feeling that it would release them too. And sure enough, it did!”

Songs says her son, who was 12 when she left home to care for her late ex-husband, felt the book gave him clarity and filled in the gaps he never understood about the relationship that took such a toll on their family.

Her daughter, who was in her late teens at the time, felt the book relieved her of the guilt she’d been carrying, having seen things in the relationship that at the time she didn’t know what to do about.

Beyond the opportunity to reflect and gain clarity, Songs needed to write to gain closure from the past, and talk about how her family got to where they are today.

“With every word I felt such a release of pressure off of my chest, heart, mind and conscience! I carried so much guilt, so much survival-fear for so long that I wasn’t even really trusting nor enjoying my current state of healthy-love and life,” she says.

And finally, she’s starting to let go. “I thought there was enough closure when I finally left. I thought there was enough closure when I heard he’d died. But I only gained a sense of closure through writing,” says Songs.

Guest Post

Romance Writing 101 – Tips from Tellwell Author Victoria Grant

Feb 14,2018 / By Tellwell Publishing / No Comment

February. Valentine’s Day. Romance. What images do these words conjure up for you? If you’re like most of us, you’ll probably imagine a scene with two frosty champagne glasses sitting on a table in front of a roaring fire. Maybe a small silver tray of chocolate covered strawberries beside them. And a couple kissing on the bear skin rug in front of that blazing fire while the snow softly falls outside the panoramic window. (“Oh, Pamela, my darling, what did I ever do without you?”) Ah, can’t you just feel the love?

Brutal snowstorm. Freezing cold. Romance author. What images do these phrases conjure up for you? Yeah, if you’re being honest, you haven’t bothered to give the lowly romance author a second thought, have you? Right now, as you read this, some of them are shivering to death wrapped tightly in a ratty old crocheted afghan, drinking a steaming mug of (insert favourite beverage here), huddled over a laptop, cursing the characters they’ve created because they just won’t cooperate. (Stop talking, get in that cab right now and follow her, you idiot!) Well, that’s me, anyway.

My vision of a romance novel, long before I took the plunge into writing one, was pretty much the scenario with the champagne, chocolates and lovers. And as I adore champagne and chocolates, I thought writing one would be such fun! And what could be easier? All I had to do was create main characters who are forced to be together and hate each other on sight (or another well-loved trope that romance readers never seem to tire of), and then put them into unusual or unexpected situations where they have no choice but to work together. (“I will be yours for eternity, Humphrey, just as soon as we scale this jagged cliff and free dearest Aunt Letitia from the impenetrable fortress.”). They realize during their thrilling adventures that they’ve fallen totally in love with each other, the end. Simple, right?

Not quite. Just for a minute, think about all the major elements the romance author must include. The heroine must be flawed and vulnerable yet plucky and gorgeous and worthy of her hero, who is tenacious and virile, but ready to change his ways to have this amazing woman in his arms (“I shall give up my life as a frozen pea inspector to be with you, Edwina.”). The story should be either adventurous or exotic or bodice-ripping or crazy fun, and include a considerable quantity of red hot, searing kisses that instantly liquify the main characters. (“Oh, Bernard, I’m all aflutter!”) And as the story unfolds, it has to sparkle with sensitivity, sizzle with steamy love scenes, and be witty and playful in all the right spots. And let’s not forget the must-have happily ever after ending (“As we all knew this would happen back on page three, we’re gathered here today to celebrate the union of Beauregard and Tamsin…”), or at the very least, a happy-for-now ending (“I love you, Gretchen, so I’ll overlook the fact that you just asked me to sign a pre-nuptial agreement.”).

As I wrote my first romance novel, I realized there was a whole heck of a lot more to it than just dropping the two main characters into a situation and hoping they’ll do all the work. (“Um, how do we get out of this hot air balloon, Mortimer?”) I discovered that while I have to include some level of action and/or adventure in my novels, to make them work my main focus must be on the feelings and thoughts of the main characters. This makes it easy for the readers to dive into the book and become that character. Even if the reader has been happily married for a decade or three, I want them to experience the excitement of that first look (“Dexter, who is that stunning, misty-eyed, raven-haired temptress with the heaving bosom staring at me from across this crowded room?”), the goose bumps from their first meeting, and all the blistering and passionate sensations from their first kiss. (“I’ll never wash these lips again.”)

And those five senses we take for granted are paramount when writing a romance novel. The touches, tastes, sounds, sights and scents (“What was that rumble?” Desmond asked, frowning. Yvette turned a sickly shade of chartreuse. “Forgive me, I had beans for lunch.”) – yes, all of them, granted some more than others, play a huge role in falling in love. Without them, a romance novel is just a travel brochure or a ladies shoe catalogue. The first love scene I ever wrote read like a WWE wrestling match. So not good! Why? Because I was focused more on body parts than on the main character’s feelings and sensations. (“That is your arm, isn’t it, Prudence?” “I thought it was your foot, Monty.”) Yikes!

Author of the Month Guest Post

“The passion for wanting to make a difference is stronger than my desire to stay comfortable” – Kimberley Parkinson shares her publishing journey

Jan 24,2018 / By Tellwell Publishing / No Comment

Like many Tellwell authors, Kimberley Parkinson took a huge step outside of her comfort zone when she decided to publish her first book. When her children’s book What Can You Do? was published, Parkinson realized it was time to get the word out about her book, and that she was going to be the driving force behind that. While marketing seemed daunting initially, her efforts were greeted with success and gratification. Now, she shares some of her early marketing experiences to encourage other authors to push themselves when they take the leap, and publish their writing.

Kimberley Parkinson’s take on book marketing:

A smile appears upon your face. There it is, nestled proudly within your hands, the first copy of your published book. You take a moment to reflect on all the hours spent from the initial thought to the finished product. You have worked so hard and deserve to relish in satisfaction.

Then the next part of your journey beckons…marketing! A mix of excitement and nervousness takes over. What is the best route to take first? Who should I contact, what should I do, where should I go? This is when you take the time to address your strengths and weaknesses. I know with myself, I would rather sit back quietly and let the book sell itself as I am quite shy with this sort of thing. I am not a fan of social media outlets and the thought of trying to sell my book in person to stores or reading my book in front of others at events made me want to throw up! My comfort zone was very comfy, and it didn’t like to feel threatened. However, I knew that for my own growth I had to push myself beyond those comfortable limitations.

I appreciated the knowledgeable advice and strategic outline that was given to me through Tellwell and needed to implement some of their suggestions. I had to at least try because I have always believed that there is no failure if I try. I wasn’t ready to do the social media thing yet, so I decided to go the good old-fashioned way. I travelled to locations that were within a reasonable distance and made sure to have copies of my book with me, along with props such as bookmarks, posters, etc. It was also important to have all my contact and book details ready as you don’t want to be fumbling around when asked.

Do your homework. Find out who the manager is, contact them directly, and most importantly, mind your manners. Be polite, be gracious for any opportunities that present themselves and be respectful to the ones that don’t. Unknown self-published authors tend to make some store owners apprehensive to take a chance on you and that is okay. Thank them for their time and walk out with your head held high. There will inevitably be some doors that close but if you believe in your book and most importantly yourself, you will start to see doors open. Patience and persistence is key.

Get your feet wet with smaller events at first if needed. I started with an intimate book signing/reading at my local library. It was a comfortable setting that helped me get over my nervousness. Have friends and family there for support. I felt much more at ease with their smiling faces around me. Advertise your book in local papers, make calls, get your name out there. After you have experienced one event, the next ones won’t seem so daunting. This is all still very new to me too, and I am learning as I go.

Tellwell Books Tellwell News

Tellwell celebrates some of our author’s 2017 publishing accomplishments!

Jan 23,2018 / By Tellwell Publishing / No Comment

2017 was a great year for many of our authors! Huge congratulations to all who self-published a book last year. Here are just a couple of the authors who have inspired us with their 2017 publishing accomplishments:

Don Levers

Author of Loot for the Taking

After publishing his first book in the late spring of 2017, the author spent the rest of the year travelling throughout British Columbia and Alberta on a book tour which included stops in Kelowna, Kamloops, Victoria, Vancouver and Edmonton. He received quite a bit of publicity along the way, and was interviewed on the CBC’s The Early Edition in September. Most recently, Levers was asked to appear in the Vancouver Public Library’s Annual Report. The author’s persistence when it comes to building relationships with the literary community has lead to his continued success both with events and signings and publicity. For more on Don Levers, visit his website: http://www.lootforthetaking.com/, or follow him on Facebook: @DonLeversAuthor.

Deborah Kane

Author of the Fifth Dragon Series

Not only did the author publish the first 3 books in the Fifth Dragon Series in 2017, but the series is also now available for Chapters, Indigo, and Coles bookstores across Canada to order directly through Ingram! The author worked hard to develop a rapport with Indigo and its affiliates and the combination of book sales, good reviews, and consignment in some of her local bookstores led to the wholesale agreement. Kane is currently working on her next book, and we look forward to seeing what 2018 has in store for this author. For more, visit her website: http://www.dkanebooks.com/ or follow her on Twitter: @dkanebooks.

Philip Wilson

Author of The Librarian

Wilson used a combination of professional book reviews, online advertising, print advertisements and consignment to grow his brand and readership in 2017. His commitment to continued marketing efforts and his willingness to try new tactics, led to a spike in e-book sales and Goodreads ratings leading into 2018. Wilson has also been featured in the Huffington Post twice, most notably as part of IndieReader’s Best Reviewed Books of 2017. The author will be publishing his second book, Songs for Lucy, with Tellwell this spring. For more on Philip Wilson, visit his website: www.philipmwilson.com or follow him on Facebook: @authorphilipwilson.

We’re excited to begin another year of self-publishing and look forward to seeing what 2018 has in store for our authors!

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Tips & Tricks

To Blog or Not to Blog

Jan 17,2018 / By Tellwell Publishing / No Comment

Once you’ve created an author website, you may be wondering what content to include and how to use it to gain more online traction. One of the best ways to do this is by starting your very own blog! A blog is a web page that is regularly updated with informally written articles, usually centered around a broad theme. Tellwell’s blog for example covers the publishing industry, with specific focus on self-publishing. Many blogs are in first-person and seem conversational.

You may be wondering how a blog will help to increase your book sales. Blogs are known to be one of the best tools to increase reader engagement and give readers a continuous reason to come revisit your site. Your blog is a preview of your writing style, so if readers enjoy the content you post online, they’re more likely to invest in your book. As with most online tools, blogs do have their own set of pros and cons. Keep reading to find out if blogging is a good option for you!

Tag Archives: indie publishing

Guest post by Tellwell designer Tara Price