Marketing Showcase: Promotional Designs

May 22,2024 / By Ben St. James / No Comment

Check out some of the creative promotional materials created for authors by our stellar book marketing team!

The book marketing team at Tellwell delivers a variety of marketing services to authors. Among these services, is the creation of branded designs tailored to suit a wide variety of books. In this blog post, we showcase some of the team’s recent favorite designs, highlighting the details from each project.

10 Book Cover Design Trends for 2022

May 14,2022 / By Monica Martinez / No Comment

Book covers are extremely important in capturing readers’ attention and evoking a feeling, mood, and overall sense of the book’s content. A great book cover will entice a reader to pick up your book and read it. The cover is the first impression of your book, a visual depiction of the contents inside.

Here are some of the biggest trends in book cover designs for 2022.

All of the book covers shown here were created by Tellwell.

1. Surrealism: One of the biggest cover design trends in 2022 is surrealism. 2020 and 2021 did feel like a dream after all, so it’s not surprising many books, and their covers, are creating a sense of an unreal, altered, and strange reality.

2. Partially hidden titles: Book titles that are partially blurred, blocked, cracked, and hidden to create a sense of mystique and suspense.

The behind the scenes creative process to achieve this incredible YA fantasy cover design – Demons at the Doorstep

May 24,2018 / By Tellwell Publishing / No Comment

Guest post by Tellwell designer Tara Price

Demons at the Doorstep is a young adult urban fantasy. Written by Rachael Bell-Irving, the story follows Jessica, a witch who must team up with her mortal enemy to stop mutated demons from destroying her city. Hard copies and eBooks are now available on Amazon, Barnes and Noble and Chapters Indigo.

Why did you choose this cover as a monthly focus?

This was a book that I started working on at the end of last year that wrapped up mid-April. It was a little out of our normal process because it required a custom illustration. A lot of the time, the cover is either done first or designed in tandem with the interior. For this one the interior was formatted well before the illustration was done. I had an initial idea of what I wanted for the title, but I knew that it may change drastically when the cover was on my plate. However, once I saw this amazing image, I was able to work in the title surprisingly well, with only minor re-working on spacing.

Category : Design Showcase

Marketing Showcase: Promotional Designs

Check out some of the creative promotional materials created for authors by our stellar book marketing team!

10 Book Cover Design Trends for 2022

The behind the scenes creative process to achieve this incredible YA fantasy cover design – Demons at the Doorstep

Guest post by Tellwell designer Tara Price