Tag Archives: Tellwell

Tips & Tricks

Writing Festivals Around Canada

We know that summer has only just begun, but that means that writing festival season is just around the corner! From August until November, Canadian cities both large and small host a wide range of international writing festivals that will re-ignite your passion for literary arts.

Vancouver Writers Fest

Vancouver, British Columbia

October 16-22

For 30 years, the Vancouver Writers Fest has brought writers together on Granville Island to celebrate storytelling, and continues to foster a community of passionate writers from across British Columbia each year. Visit their website to find out more information.

 

International Festival of Authors

Toronto, Ontario

October 19-29, 2017

The International Festival of Authors (IFOA) has been gathering world-renowned authors since 1974. From poetry to playwrights, IFOA provides a space for Canadian writers to present their work, and connect with international novelists, short story writers and more. Visit their website to find out more information.

 

Writers at Woody Point

Bonne Bay, Newfoundland

August 15-20, 2017

If you’re looking for a unique experience in a historic seaside town, the Writers at Woody Point might be your ideal literary getaway. Hosted by CBC’s Shelagh Rogers, this 5-day writing festival fosters community like no other, and will inspire you to share your passion for writing with artists from around the world. Visit their website to find out more information.

Like our blog content? Join our monthly newsletter.
Email:

Name:

Read More
Tips & Tricks

Picking a perfect cover image

There are only ever a few reasons as to why we are compelled to pick up a new book from Amazon or our local bookstore:

  • It’s one of those must-read titles.
  • One of our friends or family members mentioned it.
  • It’s mandatory to pass our upcoming high school test.
  • Our favorite author finally finished another book. Like maybe the sixth book, George?
  • Or…we liked the look of the cover.

I can easily think of a few books that I picked up for one of those reasons, and I bet you can too!

The importance of a cover

Your book cover is the first thing a reader will see, it will determine if they look past it on a shelf, or if they keep scrolling down while shopping online. Your cover is important, I can’t stress this enough; it is also one of the biggest contributors of creating a successful book as a self-published author.

Let’s break the cover down to its elements: a cover is essentially a title and an image. While the title is usually a few words or a phrase that describe the content or the story of the book, an image is a bit more than that. The image is a picture that introduces readers to the story. It can be used to convey themes, plot points, characters, and it can even foreshadow events to come.

Read More
Tellwell News

IngramSpark changes Print on Demand book pricing structure

Effective June 5, 2017, IngramSpark will be adjusting their print rates and no longer offering the bulk order discounts that were previously available (10% per 100 books). The adjusted print rates can be found here. If you have any questions about the new pricing structure, please feel free to reach out to IngramSpark’s customer support team: 1-855-99SPARK.

For all of our published authors, please take some time to check the new print rates and adjust your suggested retail price if necessary. IngramSpark provides information on how to adjust your retail price here.

Most books with a black and white interior will decrease in print costs. In some cases, colour interior print costs have increased.

About IngramSpark and POD

The book distribution process within the book publishing industry, which refers to the process of making your book available to the public, has changed dramatically over the past 20 years; it is now possible to make your book available to over 30,000 booksellers (Amazon.com, Chapters.ca etc.) through IngramSpark, our central Print on Demand distributor. POD is an effective avenue for self-published authors because you can print one book at a time at economical prices.

 

Like our blog content? Join our monthly newsletter.
Email:

Name:

Read More
Author of the Month

How Tellwell author Angela Campagnoni is using social media to gain exposure and publicity

angela-campagnoni-2017-head-shotAfter losing her beloved father at a young age, Angela Campagnoni set out to write a book that helps children going through similar devastating losses.  In March, she published I Want to See My Papa, a touching, illustrated book to help children understand loss, bereavement and healing through love and acceptance.

Writing was a self-healing process for Campagnoni, but the real journey had just begun. “It’s a lot of work, once you hit marketing,” she admitted.

Campagnoni was fortunate to already have a strong social media following on Facebook, Twitter and Instagram, from her work in the fashion industry. Even with her pre-established networks, she still considers the online marketing to be a fulltime job.

“If you don’t have a social media presence already, start it early, early, early,” she said. “Even with my amount of social media, I still felt like I was late. It’s hard when it’s your first time because you don’t know what you should share, and what you can share.”

Read More
Guest Post

Help Us Help You by Tellwell editor Rachel Peterson

Whenever I receive a submission to edit, I can say with some aplomb that no two are alike. While each manuscript varies in its editing needs, the editing approach hardly deviates. There is but one goal in the mind of every editor: make the book better. As an editor at Tellwell, I’d like to provide some insight regarding the role of the editor, what editors look for from authors, and how you can prepare your submission. If you’ve completed your book or haven’t yet started, read on. Tellwell editors are ready to help you when you are, akin to that quotable from the Jerry McGuire movie, “Help me help you.” To know that, you need to know what we do.

 

What is the role of the editor at Tellwell?

Generally, Tellwell editors look for the same things that other editors do, but it’s probably easier to start with what Tellwell editors are not. We are not acquisitions editors and we don’t hear from literary agents. So, what do Tellwell editors do exactly?

We make mark-ups and comments: suggestions to reach clarity and total readability of a book, so the book does its job of reaching its readership.

That’s editing in short, and we do that in four ways.

Read More
Author of the Month

Tellwell author Deborah Kane shares her inspiration behind writing the Fifth Dragon series

deborah-kane-headshotWhat started as a creative outlet after long days of high-pressure financial work for the government soon morphed into the beginning of the Fifth Dragon series.

Deborah Kane never intended to embark on writing a fantasy series, nor did she expect the ideas to translate to three books, or more. Kane wrote the first book, Fifth Dragon – Cumulos Capers, to revive the humorous aspects of fantasy.

“Most of what’s out there is really dark,” she said. “This is just light humour with some magic.”

There was no plan in mind, no concerns of pleasing anybody and no restrictions. “This one just kind of came out of nowhere,” she said.  “I wrote it just for fun, the writing just came and came, and then I realized ‘Oh my gosh, these are books.’”

By the time she started writing the second book, Kane got more serious about the project. “Only as I went along, I realized, ‘Okay, I need a direction,’” she explained.

First, she set herself a schedule, writing in five hour increments, mostly over weekends. Though Kane stressed the importance of being passionate about the subject matter, she also recognized the value of sticking to time goals.

Read More
Tips & Tricks

Using BookBub to boost ebook sales

screen-shot-2017-03-29-at-2-42-56-pmAs an independent author, having an ebook edition can be integral to book sales. Indie ebooks control somewhere between 10% and 20% of the publishing market, so maximizing your online e-book sales should be part of your marketing plan.

BookBub is a well-established email service, notifying subscribers of discounted ebooks. It was originally designed to help lesser-known authors – specifically independent authors – connect with their target audience. BookBub subscribers have the option to choose from 40 distinct genre categories and receive daily featured deals based on their interests. With more than two million members, Bookbub can be a great way for you as an author to gain readers, reviews, and an increase in ebook sales.

Read More
Meet the Team

Learn about cover design and interior layout with lead designer Jordan Mitchell

jordanmitchell1. How would you describe your role at Tellwell?

As lead designer, my primary role is the creation of book covers and interiors for our talented authors. Because I’ve worked on literally hundreds of books in my 5+ years in the publishing industry I’m also a resource for any design-related questions or concerns that our Publishing Consultants or Project Managers may have. If that doesn’t keep me busy enough, I’m also involved in the design and appearance of Tellwell’s web presence, client-facing materials and any other internal or external assets that other members of Tellwell’s team may require.

2. What’s your favourite part of the job?

I’ve always found figuring out an attractive and effective way to communicate what an author’s story is about within the constraints of a book cover to be incredibly rewarding.

Read More
Tips & Tricks

Using NetGalley to Market Your Book

 

screen-shot-2017-02-27-at-3-09-30-pm

One of the biggest challenges as an indie author is gaining exposure, so your book doesn’t get lost amongst the millions of other titles listed on Amazon and other online retailers. Getting book reviews is one of the best ways to gain some initial publicity, especially for fiction authors.

NetGalley is an online marketing and publicity tool used to gain readers who will read and review e-books. Authors use this as a portal to provide digital files to an online community of more than 310,000 ‘professional readers’ including bloggers, book reviewers, media professionals and booksellers. Many bookstore buyers, librarians, and well-established book bloggers subscribe to NetGalley as a source for new titles to review and/or buy. It is open to Canadian, US, UK and Australian markets.

Read More
Tips & Tricks

Self-published printing options: matte vs. gloss, perforation and duplex covers

 

You’ve submitted your manuscript and now the project you’ve been pouring over is materializing into a book. As an independent author, you get to determine the look and feel of your book. The print-on-demand company we work with, IngramSpark, offers a variety of options when it comes to printing your self-published book. Here are some options to consider for your work.

Cover finish

IngramSpark offers a glossy cover or a matte cover. These two options give the reader different visual and tactile experiences.  A glossy cover is considered to be the classic choice and will give a rich and vibrant look to your book cover. A colourful photo like a sunrise or ocean scene will pop with a glossy cover. It’s more durable so it can repel small coffee or water spills, within reason. The downside to glossy covers is that they scuff and scratch more easily.

In comparison, matte book covers are trending right now. The finish is professional looking and can give a contemporary look to your cover design. Not to mention the feel of a matte cover is quite unique – its smooth, soft surface will give the reader not only a visual but a tactile experience. Matte lends well to more subtle cover art and will absorb and hide scratches more so than a glossy cover. However, a matte finish may dull certain colours.

Read More
1 2 3 4 5