Tag: book marketing

56 posts

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Meet the Team: Trixie

For July’s Meet the Team we are proud to introduce Trixie Raboy, one of Tellwell’s Book Marketing Associates! Read on to learn more about what Trixie enjoys most about working with our authors, as well as some of the adrenaline-inducing activities she enjoys outside of work! Hello Trixie! Tell us a little bit about yourself!…

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The art of book marketing: An insider’s perspective with Lesley

As an author, you may already be aware that the hard work of writing a great book is just the beginning, and promoting it effectively can be quite a real challenge. This is where Lesley Morrison, a book-marketing consultant for Tellwell, can help you! With years of experience working with authors, Lesley knows how to…

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Book-marketing consultant extraordinaire Ben St. James shares the work that has made him most proud

Our book-marketing team is made up of skilled professionals who are passionate about helping authors showcase their projects through a variety of personalized services, ranging from bespoke marketing strategies and attention-grabbing press releases to engaging social media content and graphic-design assistance. We chatted with Ben St. James to learn more about how he serves his…

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How to speak with your teenager about money

Advice from Doug Allan, Tellwell’s September author of the month and author of A Fighting Chance: The High School Finance Education Everyone Deserves Vancouver-based author and accountant Doug Allan believes financial literacy is fundamental to success and should be part of our high school education system. To help parents fill that educational gap, he wrote…

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How to market and sell your children’s book – book marketing advice for children’s authors

Whether you are published, in the process, or only just thinking about it – here are some tips & tricks for all children’s authors. 1 . YOUR AUTHOR BRAND Your author brand gives your readers insight into who you are! Creating something that showcases your personality is key. As a children’s author, you may also…

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How to market your book during the COVID-19 pandemic

Physical distancing, self-isolation and quarantines during the coronavirus pandemic have completely altered our lives. We’ve all had to reimagine the ways we connect and engage with each other. With so much fear and uncertainty circulating during the COVID-19 pandemic, there is a great need for breaks from the news cycle. We are also spending more…

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Get reader reviews by running an online book giveaway

How do you get readers to review your book? You give it to them for free. Hosting an online giveaway is one tactic that will provide a bit of extra publicity for your book.  Goodreads, Facebook and Amazon have functions on their sites that give writers the opportunity to organize their very own book giveaways. The question…

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What is 49th shelf and how can you be using it?

In celebration of Canadian culture and talent, allow me to introduce you to 49th Shelf – an online database designed to make it easier for readers to find Canadian books by Canadian authors. Similar to Goodreads, those who sign up for a membership (which is free,) can populate a user profile and use the website…

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