Tellwell's 2019/2020
Publishing Guide
Learn the five steps to publishing a book, the pros and cons of self-publishing, and how distribution and royalties work.
Learn how to publish.
Author of the Month Author Success - In the media, awards, reviews

Rave reviews and major publicity for Tim Darcy Ellis – Tellwell’s October author of the month

Tell us about yourself. 

Well, I have a busy life! I write historical fiction, I run a business and I work as a physiotherapist. I was born in Sussex, England, brought up in Surrey and now live in Sydney, Australia. I was formerly a professional archaeologist – being  graduate of the University of York, and having worked at the Museum of London in the late 1980s and early 1990s; I was also a tour guide at the British Museum. 

I have been lucky enough to have enjoyed a few careers. I qualified as a physiotherapist in London in 1998. Whilst studying for my physio degree, I worked as a chef for four years at the Covent Garden Brasserie, which is now the site of the west end apple store! I moved to Australia in 2000, the year of the Sydney Olympics; thinking that it would be a temporary move, but I have been here ever since. Currently, I have my own holistic Physiotherapy and Wellness centre (Excel Physiotherapy and Wellness) in Sydney. 

I live in Elizabeth Bay, which is in the eastern suburbs of Sydney, and I love it here. I have a partner and a dog. I love getting away from town though for ocean swimming, bushwalking and rock climbing. I’m passionate about history, archaeology and philosophy and I love the variety of media forms available now – books, audio, podcasts. Reading history and archaeology is my main relaxation and my escape. 

What inspired you to write your book?

I’ve always been a writer – be it poetry, short stories, memoir, health and wellness or just letters to the press. I had been writing a lot before I discovered my character; the day I found him was a revelation and I decided that I just had to write about him.   

That said, I discovered Juan Luis Vives by mistake. I’d never heard of him until I gave a Spanish friend in Australia a book about exiles from Spain and I thumbed through it first and found out about this incredible man. 

His life-story became my inspiration. It then became my mission to bring him back into the light and writing a novel rather than a non-fiction book allowed me to give him a human voice. As a Spanish Jew, he had to hold so much back in his academic writing and yet you can still feel the struggles that he endured. By writing in an intimate diary format, I could give the man himself a voice. That was a privilege, because Vives, forgotten by the mainstream, really contributed to making the world a better place. 

Who is Juan Luis Vives and how did you become interested in his story?

Juan Luis Vives was born to a family of Spanish Jews in Valencia in 1492. His family were faced with an excruciating choice: leave Spain permanently or stay and convert to Catholicism. The family decided to stay and convert – a decision that they would later come to regret – as one-by-one they were ‘picked-off,’ by the Spanish Inquisition, for the crime of ‘Judaising.’ He left Spain at the age of sixteen – never to return for fear of the Inquisition. He moved to Paris and then to Flanders, and he eventually came to the English (Tudor) Court of Henry VIII and Catherine of Aragon. There he became tutor to Princess Mary and he became closely acquainted with the well-known characters of the English court such as Thomas More, Anne Boleyn and Cardinal Wolsey. 

Vives spoke about ideas that were quite revolutionary in the 1520s. He was a great scholar, writer and teacher. His ideas encompassed the rights and equality of women, the necessity for peace over war – at all costs – and the cessation of sedition, oppression and persecution. He advocated for state-funded schools, skill-training and hospitals for all; regardless of class. Vives hated lofty, pretentious academic speech.  He studied his subjects closely, and he spoke about syndromes such as ‘post-traumatic stress disorder,’ and addiction to such an extent that he has been named the Godfather of Psychoanalysis (Zilboorg, 1941). He also wrote about care of the animals – that they experienced emotions and had memories – quite revolutionary for his day.

All the while, he was struggling with great internal conflict. He was always keeping one step ahead of the Spanish Inquisition and staying out of danger himself. He was also trying to help his family and his people, who were still in Spain. 

I have created this educational video for YouTube to explain, in greater detail and depth, the man who was Juan Luis Vives.

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Meet the Team

The one question you should always ask any self-publishing company – advice from Tellwell publishing consultant JH (John Hendrick) Abella

1. Tell us about your role at Tellwell.

If Tellwell was a clinic, a publishing consultant would be the doctor. First, we ‘assess’ your needs as an author and the requirements of your book project. Second, we ‘diagnose’ and match your project to a set of services that we offer. Thirdly, we ‘prescribe’ and recommend the most fitting set of services that would help accomplish your publishing goals and provide solutions to your author needs. And lastly, we ‘educate’ and impart our knowledge to you as experts in the field of self-publishing, all for the ultimate goal of giving you a positive and pleasant journey towards becoming a published author. 

2. What do you enjoy most about working with authors?

Apart from the sense of triumph, I feel after seeing my authors achieve their life-long dream of publishing their book, it would be the process itself – the consultation. Every conversation is both a surprise and a learning experience. You never know who you’re talking to next and their story. You can go from smiling ear-to-ear after hearing a sweet coming-of-age novel to getting your mind blown by a Chinese government-taking-over-the-world conspiracy story. Either way, it is never a bore!

3. What advice do you have for authors considering self-publishing their book?

Nothing beats the sense of relief as a result of an informed decision. That’s why I always tell my authors to spend time gathering information about the self-publishing industry. Ask questions, read literature and never hesitate to reach out to a publishing consultant. Above all, I always tell my authors to believe and have faith in themselves and in what they have written. 

4. What is one question you encourage authors to ask any assisted self-publishing company they are considering working with? 

I encourage authors to ask the company what their royalty structure looks and to break it down in detail. Ask, dissect and scrutinize even the smallest details of a company’s royalty structure. This will help you understand and realize what the company has to offer you in terms of returns in the long run.

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Tellwell Books

Spooky Stories for Halloween

Here is a selection of books published by Tellwell featuring spooky ghost stories, paranormal creatures and mystical adventures. Plus, learn the truth about Dracula from Bram Stoker himself. 

Drafts of Dracula

by Bram Stoker

A decade after making Bram Stoker’s Notes for Dracula available to the public, Robert Eighteen-Bisang and Elizabeth Miller reach a new plateau with this revised and updated version of their groundbreaking work.
– J. Gordon Melton, The Vampire Book: The Encyclopedia of the Undead.

Robert Eighteen-Bisang and Elizabeth Miller’s Drafts of Dracula builds upon their pioneering work on Bram Stoker’s notes to give us new insights into Stoker’s typescript, his play of 1897, and the mystery of Dracula’s Guest.
The London Library

Wicked Night & Unusual Night

by Evi Rhodes

Follow the journey of a strong, independent, yet caring woman as she navigates the supernatural world she is thrust into. Gwen steps out of a dysfunctional family life and into a world filled with danger she never realized lives at every turn, fiery passion, and a love that is ever binding. How will she handle her strange new surroundings as well as the man with the intense and overbearing personality who threatens to destroy the emotional barriers around her heart?

Wicked, the next in line to become the vampire king, is caught off guard when he grudgingly agrees to take on a charge, something he never wanted to do. He is unsure how to handle this fierce and vibrant woman with the unsettling green eyes. It doesn’t take long for them to clash, but will it end passionately or burn down around them?

Ominous Campfire Adventures

by Ben Helmond

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Author Success - In the media, awards, reviews

Celebrating excellent IndieReader reviews!

A rare five-star review from IndieReader to Tellwell author Graham Forlonge for his book In One Lifetime. Congratulations Graham! Click here to read the full review.

Graham Forlonge’s memoir IN ONE LIFETIME is an expansively honest and brutally detailed submersion into aspects of trauma that left the author with a lifelong case of Post-Traumatic Stress Disorder (PTSD) and is most touching when detailing his healing process.”
C.S. Holmes for IndieReader 

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Meet the Team

Meet Tellwell project manager Rhea Inot and learn more about her role helping authors

1. Describe your role as a project manager. 

As a project manager, I help authors through every step of the publication process, from submitting the manuscript until the book gets published.

I serve as a liaison between the author and the designer, editor, and/or illustrator. I also guide authors on their choices in terms of design, layout or the book’s specifications.

2. What does a normal day look like for you? 

A normal day for me would be a combination of team meetings, phone calls with authors, preparing and reviewing various documents and communicating with editors, illustrators, and designers.

3. What do you enjoy most about working with authors?

What I enjoy most about working with authors is hearing their personal stories, and inspiration behind writing their book. It’s very satisfying and fulfilling helping authors achieve their goals and guiding them through the process to achieve the best possible outcome. It makes my day when I hear how happy authors are with the final product!

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Author of the Month Author Success - In the media, awards, reviews

10-year-old author Shreya Gupta’s book royalties help improve young girls’ access to education

Our September author of the month, Shreya Gupta, is only 10-years-old! Shreya Gupta’s book Flamingo Feet is the story of a young girl who dreams about becoming a jazz dancer but drops out of a dance competition after being bullied. She learns to stand up for herself and pursue her dreams. The young author has been featured on CTV National News, her local newspaper and her book won the Mom’s Choice Awards! Not only that, all royalties will go towards a charity that helps young girls in India receive better access to education. Shreya, you are an inspiration!

1. Tell us a bit about yourself.

My name is Shreya Gupta and I’m 10-years-old. In my spare time, I enjoy raising money for various charities that help young girls access education in developing countries. My goal is to inspire young girls around the world to always chase their dreams, no matter what. In my spare time, I enjoy sketching, reading, and writing stories. I also take jazz dancing lessons which inspired me to write Flamingo Feet, which is about a girl’s dream to jazz dance.

2. What inspired you to write your book?

About a year and a half ago, I took a trip to India with my parents and family. There were a lot of kids who were coming up to me selling pens for money so they could get food. This made me very sad that many kids did not have access to basic needs like food and clothing. I wanted to do something to help out. My grandfather runs a charity that helps girls access education in developing countries like India. I decided this was a great opportunity to get involved with the charity and write a book to raise money for it.

3. How have your personal experiences influenced your book?

I wanted to help children access education. I also wanted to write a book that inspires kids to always chase their dreams, no matter what. The book is about a young girl named Aria who has to overcome bullying. I wanted to write a book about this topic as I feel it’s a very important issue in today’s world.

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Author Success - In the media, awards, reviews

Indie Author Celebration

Congratulations to our authors for winning major awards and receiving huge publicity including radio and podcast interviews, newspaper, web and social media features.

Jerome Bourgault
The Perpetual Now

Exciting news for sci-fi/fantasy author Jerome Bourgault whose debut novel, The Perpetual Now, has been named a finalist in the cross-genre category of the 2020 International Book Awards! Winners will be announced in a few weeks.

It is a huge and completely unexpected honour to be included in the company of so many talented, successful and recognized authors in both mainstream and independent publishing. My thanks to everyone at Tellwell Talent, and my readers who have shown so much support!

– Jerome Bourgault, author of The Perpetual Now

Elaine Alec
Calling My Spirit Back

Elaine Alec is making headlines for her newly released book Calling My Spirit Back. She’s been featured on the CBC, First Nations Forward, the National Observer, Living Fiercely and Sober is Dope! Podcasts. 

It’s a journey of understanding and embracing your story and sharing it with others. We can’t expect others to share their stories, their hearts, their thoughts, and their truths if we are not willing to do the same.

Elaine Alec, author of Calling My Spirit Back
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Author of the Month Tellwell Books

PRIDE SPOTLIGHT: Celebrating LGTBQ+ Authors & Books

This month we are celebrating our LGTBQ+ authors and books with LGTBQ+ themes and characters. Each book, story and shared experience paves the way towards a more inclusive future. It helps people see from a different perspective, and perhaps, increase understanding and change attitudes. Sharing a personal experience with the public isn’t easy but it is empowering. Thank you for sharing your story.

David Scott
Stargazer

At the age of seventeen, his life changed dramatically when his father died and David took on the running of the family cinemas and drive-in theatres. Puberty and not coming to terms with being gay plagued David who had to keep his sexuality secret in his small home town.

His career includes forty years as a film exhibitor; establishing a horse stud; managing a motel; working in the hospitality industry, and a few other experiences along the way. David’s latest book, Stargazer, is an autobiography highlighting the value of family, ingenuity, bravado, old-fashioned common sense, colourful characters and unfailing good humour. From rural towns in Victoria and New South Wales, to the mountain life in Queensland, the constant has been faithful canine companions, perseverance and a joy for living.

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Author of the Month

Authors of the month Karen Cumming and Pat Milne share book marketing advice that helped sell thousands of copies

Our authors of the month share insights on which marketing efforts led to the best results of their guide on navigating Ontario’s long-term care system

Karen Cumming and Patricia Milne are sisters who guided their 98-year-old mother, Verna, through Ontario’s long-term care system. They found themselves lost in a confusing maze of paperwork, equipment rentals, health care workers and medication. It was scary and unfamiliar territory where they felt alone. After navigating Ontario’s long-term care system, they wrote and published The Indispensable Survival Guide to Ontario’s Long-Term Care System.

Cumming and Milne have been featured on the CBC, Global News Radio and in the Hamilton Spectator. They have been interviewed on multiple podcasts as well as by influencers and bloggers on various social media platforms. In addition to online retailers, their book is available to purchase at various brick and mortar bookstores and over 100 copies of the book are available in libraries across Ontario. The sisters’ marketing efforts are paying off. Their book has sold thousands of copies this year alone and they are just getting started. Read the rest of the article to hear which marketing efforts yielded the best results as well as their advice to authors.

1. Tell us about yourselves.

Karen: I’m a freelance journalist, health promoter and teacher with a long career in radio and TV news.

Pat: I am a retired teacher living in southern Ontario with my husband.

2. What inspired you to write your book?

Karen:  The lack of guidance available to families whose elderly loved ones are heading into long-term care. It’s crazy!  Someone had to do something.

Pat: The frustration of navigating the long-term care (LTC) system with inadequate help.

3. Describe your book in a sentence.

Karen:  It’s the survival guide we never had, providing practical tips to help you and your family be proactive and prepared for the decisions that may lie ahead.

Pat: Our book is a tool to simplify the process of investigating long-term care in Ontario.

4. What are you most proud of about your book?

Karen:  The lessons we’ve been able to pass on to other families so that they might never feel the stress and frustration that we did.

Pat: Our intent was to help people. The testimonials we continue to receive are proof of our success.

5. Your book has been selling really well. You’ve been featured in major media outlets across Canada and have your book stocked in numerous bookstores and libraries. Tell us about how well your book has been doing.

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Meet the Team

Meet Tellwell Book Designer Ian De Guzman and read his favourite cover design trends

1. Tell us about your role at Tellwell.

My role is to create the visual expression of our authors’ concepts and ideas using graphic tools and elements.

2. What do you enjoy most about being a book designer?

I enjoy creative exploration, thinking through ideas and coming up with solutions on how to best represent them visually.

3. What styles and genres do you enjoy working on the most?

Fantasy and adventure.

Here is a small sample of Ian’s cover designs for Tellwell.

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