Tag Archives: tellwell designers

Meet the Team

How to choose an illustrator for your children’s book

Advice from Tellwell’s in-house illustrator Veronika Hipolito

Veronika Hipolito is Tellwell’s in-house illustrator. She is known for creating whimsical children’s book illustrations and beautiful cover designs. Her illustration style is magical, expressive, and free-flowing. Read on to hear her approach to working with authors as well as what authors should look for when choosing an illustrator for their children’s book.

Tell us about yourself.
I’m an illustrator and a painter. My concoction of surreal, detailed elements, dominantly on a blue colour palette accentuated with gold foils and ink, make the imagery stand out. This is also how I express my passion for merging culture and nature in every possible way.

What did you do before joining the Tellwell team?
I was a graphic artist and illustrator at a local newspaper. I’m also an art-event organizer who caters to both local and international creatives. I’m an active artist in the arts community participating in exhibits, art and literary conventions, and competitions.

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Meet the Team Tellwell Books

Meet Tellwell book-cover designer Benjam Mosquera and learn his favourite cover-design trend

Tellwell book-cover designer Benjam Mosquera has been a valued member of the Tellwell team since 2018. He has ten years of book-design experience and is passionate about creating covers that draw people in at first glance. Read on to learn Benjam’s favourite book cover-design trends and hear his advice to authors working with book designers for the first time.

What inspired you to become a book-cover designer?  

I began my book-design career working as an interior book designer. I was really inspired seeing beautifully created cover designs by my teammates, in bookstores and online. It led me to learn how to artfully create book covers. I have been enjoying creating book covers for a decade now.

Where do you draw creative inspiration from?

I am often inspired by film posters. I’ll search for the designer’s name and look through their work for more inspiration.

What advice do you have for authors working with a book designer?

Clear instruction is really key. If an author has a specific vision for their book, then it’s important for the author to relay detailed instructions for the cover designer. That allows the designer to more easily visually interpret the instructions.

We are also creative individuals who love taking a concept and running with it. So if authors don’t have a clear vision for their book cover, that’s OK. That’s why we are here, to put in our professional touch and create magic. Showing covers that you love and want to emulate also go a long way.

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Meet the Team

Tellwell designer Von on what makes a great book cover

Tellwell Book Cover Designer Von Langoyan

A really great book cover is one that captures the book inside it in some fundamental and, perhaps, unforeseen way.

Von Langoyan, Tellwell book cover designer

What do you enjoy most about designing book covers?

I enjoy the creative process of capturing and evoking the essence of a story through visuals. The cover needs to both intrigue a reader and give them a sense of the book’s genre and content. I enjoy staying up to date on design trends and using them in my process so our covers look fresh and contemporary.

Our authors sometimes have a vision for how they would like their covers to look, and I work with their input to create something they would love, and that is also captivating and current.

Where do you get your design inspiration?

Social media and the Internet, in general, are great for inspiration. I follow artists and designers who I admire to see what they are working on.

What have been some of your favourite covers that you’ve created for Tellwell? Tell us why.

I’ve had the pleasure of working on several book covers for the talented fiction author Monique Gliozzi, who lives in Australia. Monique’s books Foresight, Vestige and Diversity are paranormal thriller/mysteries and we wanted the covers to evoke a sense of supernatural spookiness.

Monique had a clear idea of what type of cover she wanted and provided us with really great, detailed instructions. I used a number of design elements to create a sense of haunting and mystique, such as the illusion of depth, partially hidden titles and objects, and surrealism.

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