Tag Archives: self publishing tips

Author of the Month

“Good Morning, Blake: Growing Up Autistic and Being Okay” author shares his secrets to media success!

Blake “Crash” Priddle has appeared on CTV News, the CBC and City News Calgary to talk about his inspiring and vulnerable memoir.

Always be a leader, not a follower

Bud Priddle, Grandfather of Blake “Crash” Priddle

Tell us a bit about yourself!

I am 28 years old and I currently work as a radio announcer and news reporter in Northern Manitoba for Arctic Radio. I am on the autism spectrum.

If you want to learn more about my life and my career you will have to get a copy of the book, or visit my website and go to the FAQ section!

Your story is definitely an inspiring one! What was it like opening up about the vulnerable parts of your life, and why did you feel they were important to include in your book?

It was difficult reliving some painful memories from my childhood, and as an adult. This includes issues I had with anxiety and depression. For the most part, writing has been cathartic, like journalling. Putting words down on paper releases the pain and also lets you relive the good memories too. I think sharing my vulnerability helps others realize they are not alone in their journey which might give people on the autism spectrum and their families hope.

Read More
Author of the Month

Self-Publishing lessons for 2022 with Author of the Month Serena Holmes

For me, just getting the book published was a success. Would I love to sell a million copies, too? Of course! But that wasn’t my goal going into it. I wanted to help as many people as possible.

Serena Holmes, author, The Accidental Entrepreneur

2022, here we are! How are you all doing? Rested and energized for a new year, we hope. However, if you’re more so in the mind state of, What? A new year! Where do I begin? What do I focus on? know that you aren’t alone. Take a breath. You’re doing your best.

One of the best ways to get out of a funk is to take a page of advice from someone who’s been in a similar situation and managed to work their way out of it. Take Serena Holmes, for example. Serena is the author of The Accidental Entrepreneur: Turning Tragedy into Triumph to Embrace my Destiny in Entrepreneurship. Serena doesn’t just offer advice and inspiration for growing entrepreneurs based on her success and accomplishments, she gives readers a look at what it took to get there, including the hardships she faced growing up.

In a 4/5 star review from IndieReader, C. S. Holmes said, “THE ACCIDENTAL ENTREPRENEUR by Serena Holmes is an introspective, hopeful self-help tome offering detailed facts and figures regarding one woman’s journey towards creating a self-sufficient, self-actualized life.” If you’re looking for a book to inspire and motivate you, this is it! Moreover, when we asked Serena if we could feature her as Tellwell’s January Author of the Month, she agreed to not only answer our questions, but to share the lessons she learned from self-publishing, so that other authors could benefit. Find out about her self-publishing tips and how she’s used media mentions and online marketing to build a following of over 14 thousand on social media!

Serena, tell us a bit about yourself.

Where do I begin? I just celebrated my fortieth birthday. I am a proud mama to a gorgeous two-year-old girl named Sienna, and a happy wife. I became a mom pretty late in life, since I was focused on my career throughout most of my twenties and thirties.

I have had my own brand-experience agency called Tigris Events for the past eighteen years, and also obtained my real estate license this past year. Before COVID, I loved to travel but am fortunate to have a family cottage to get away to when I have some downtime.

Get your copy of The Accidental Entrepreneur on Amazon, Indigo, or Barnes and Noble!

What inspired you to write The Accidental Entrepreneur?

Running your own business can be a lot like riding a roller coaster. There are plenty of ups, downs, and learning curves, especially since you have to figure out most things for yourself. I had a lot of crazy things happen throughout my childhood that I believe helped give me the foundation to be successful as an entrepreneur. Between those experiences and those I gained during my time as a business owner, I felt compelled to write and publish a book about it to help others on the same path.

What was it like opening up about the vulnerable parts of your journey as an entrepreneur, and why did you feel they were important to include in your book?

Opening up in this way was extremely nerve-wracking. I was worried about upsetting some people, but in no way was I trying to do that. The experiences were what they were, and for those that I included in the book, I felt it was important to add context for readers and detail the kinds of lessons that were learned along the way.

Read More
Author of the Month

Friends with a serial killer: Peter Perry’s terrifying true story is your next favourite true-crime thriller

October Author of the Month, Peter Perry, offers unique advice for new authors, as well as a FREE COPY of his new book.

What do you know about pure evil, the kind that makes you fear for you life? Peter Perry can tell you all about it. He lived in London, Ontario, during the killing spree of one of Canada’s most notorious serial killers, the Bedroom Strangler. It was a terrifying time there between 1974 and 1978. Russell Maurice Johnson, a.k.a. the Bedroom Strangler, was scaling apartment buildings, sometimes up to fifteen floors, and sneaking into women’s rooms at night to assault them and take their lives.

This is truly what nightmares are made of, and Peter Perry was there for it all. Peter and Johnson would lift weights together at Vic Tanny’s Health Club, a place where, unbeknownst to Peter, Russell selected most of his victims. Co-authored with Geoff Hart and Kathleen Sumpton, ORIGEN: A True Story of Evil, takes us through the rise and fall of one of Canada’s most notorious serial killers, told by someone who was closest to him.

We caught up with Peter to find out how things are going with his book since it launched earlier this year, and he had lots to share with us! Among other unique marketing activities, Peter and Geoff are in the process of pitching the screenplay of Origen to Netflix and Amazon. We wish them the best of luck!

You can get a free copy of Origen between October 27 and November 17!

That’s right, everyone, Peter has teamed up with other talented true crime and thriller authors to offer a round-up of some of the best new terrifying reads. Starting October 27, you can download a free e-book copy of Origen. Not just a free chapter, the whole book! Just click here and select the book cover for Origen to download your copy. You have until November 17!

Peter Perry, author of Origen: A True Story of Evil
Read More
Meet the Team

Tellwell Publishing Consultant Apple Bertulfo shares the value of creative control and trusting your publishing team

Lastly, don’t procrastinate. If your dream is to become a published author, then make it happen.

– Apple Bertulfo, Tellwell Publishing Consultant

Tell us about your role at Tellwell.

As a publishing consultant, my role is to provide intuitive guidance and support to all authors who want to publish their books. I cover all the details necessary to turn their manuscript into a professional book. I help authors identify their publishing goals, know what they want for their books and then discuss together the steps toward reaching those goals.

Read More
Author of the Month

March Author of the Month: Pearl Gregor shows us how to embrace our Divine Feminine for Women’s History Month

Allow me to introduce you to Pearl Gregor, Tellwell’s March author of the month. She is a Dream Worker, three time self-published author, and absolute force of a woman. The Tellwell team had the pleasure of working with Pearl on her three books: Authoring Self, Cauldron of the Feminine, and I, The Woman, Planted the Tree. Each book is a pillar in the Dreams Along the Way series, where Pearl helps readers sift through their dreams in order to find freedom as an individual and wholeness in body, mind and soul.

We caught up with Pearl to see what wisdom she can offer from publishing three books – she has a lot to share! And, to learn more about her work in empowering women. It’s Women’s History Month, and we’re celebrating women all month.

Tell us a bit about yourself.

I was born at the end of the war in 1945 and raised with my six brothers in homestead country, northern Alberta. My mom was very fond of saying, “Educate a woman, educate the world.” I became an educator, administrator, provincial government education consultant and along the way, a radical feminist. In 2008, I completed my doctorate “The Apple and the Talking Snake: Feminist Dream Reading and the Subjunctive Curriculum.”

I am mother to three and have six grandsons and one granddaughter.

I live on my farm with 22 head of cattle and my Australian Shepherd, Buddy.

What inspires you as an author?

I continue to be inspired by the faces of women who carry on, despite abuse, centuries of being ignored, left out, and refused acceptance as equal partners in the world. Women lead, inspire, teach and mother. During the Covid crisis, it is the women who continue to provide cheap labour for essential services like food. The janitorial staff in hospitals, the aides, the grocery clerks and so many other low-paying jobs that keep a patriarchal culture intact! And when they retire, the poverty continues. CPP eligibility relies on being employed and receiving a salary.

There are dozens and dozens of reasons for women to feel rage. To be angry. It’s the subtle yet constant drip, drip, drip of daily sexism that both wears me out and inspires me. And let me just say, the continuous belittlement of our fears and our tears? How cunning! How intimidating! And so, just recently, I blew my teapot! The steam rises. I speak out more now than ever. To quote Maya Angelou, “And still I rise.”

Women of the world, until we dig up the cultural roots of our own repression and our own complicity in silence, change will continue at the same pace as continental drift.

Read More
Author of the Month

February’s author of the month – Poetry author Utanu Maa’s lessons in resilience

For February’s author of the month we are celebrating Utanu Maa! Utanu came into Tellwell without any prior publishing experience, and with little knowledge on how she could market her book. Over the last 6 months, Utanu has embraced her new role of authorpreneur and has successfully been featured on a number of blogs, received a beautiful review from IndieReader and is connecting with poets and readers all over the world through her social media.

“Utanu Maa’s RISE AND FALL OF MY BELOVED is a short biographical poetry collection, focused heavily on the themes of grief, mourning, recovery and resilience. The story is deeply personal, it speaks for countless individuals who are voiceless and marginalized. Nevertheless, the writing never seethes with anger at the injustice and unfairness. Instead, it is full of empathy, understanding and acceptance, and may be a cathartic experience for some readers, especially those trying to heal from trauma.” – Archita Mittra for IndieReader

1. Tell us a bit about yourself.

I am Utanu Maa, also known as Utanu Adele Mafandala, my birth name. I published my debut book of poetry last year using a pen name, Utanu Maa, just to keep it short on the book. I live in Toronto, Ontario and worked as a public servant within the Ontario Court of Justice. I had previously lived many years in Montreal where I migrated from the Democractic Republic of Congo (DRC) in 1991. I was born and raised in DRC where I studied French Literature and Civil Law, and pursued education in Paralegal studies and Fashion Management after moving to Canada. I am a proud mother of a young man who is building his career as a Fine Art artist after graduating from the Memorial University of Newfoundland Fine Art/Visual and Technology last year.

2. What inspired you to write your book?

I needed to heal from the profound grief and loss I carried after the death of  my only sibling and brother from my mother. I lost my brother to HIV/AIDS. He suffered a lot, and it was painful to him, and to me as a sister to witness my loved one going through a myriad of pains and health complications until he died. I cared for him for the last two months of his life. I was deeply sad and devastated. 

I grieved from April 2019 until April 2020; I felt weary and burdened, I desperately needed to talk to someone to share and ease my pain. But Covid-19 had forced the entirety of humanity into confinement. My anxiety, along with everyone elses, increased and I felt so lonely inside and out.  

My son was away for studies at Memorial University of Newfoundland. In solitude, the only voice you can hear is yours inside of you or your own murmure, and the only person you talk to is your own double. So, my only rescue was to write and pour all my grief onto a paper to start a journey to resilience, gratitude, and healing.

3. How have your personal experiences influenced your book?

In my book, I expose not only the pain and suffering caused by the HIV virus but also the shame, stigmas, discrimination, rejection, and isolation that our society inflicts to people living with HIV. So, I write about a virus that is still active, still very infectious, and deadly to bring awareness for protection, inspiration for resilience in hard times, aspiration for a healthy and compassionate society, a testimony and reflection about the voiceless and vulnerable people in our society. 

Each poem of my book depicts a true story and personal experiences.  I am the witness of the events happening throughout the journey that my readers embark in my book. I wrote about what happened to my brother, from his childhood as a vulnerable orphan infant, marginalized but resilient to survive and grow, to his rise as an accomplished and successful engineer, and to his fall and death as a HIV/AIDS patient. 

My writing is also a journey into learning to express gratitude despite challenges because life is a blessing.  Our life is filled with many blessings, big or small, but we tend to forget to count them when facing hardship, struggles. One morning as I was weeping, thinking of my brother’s struggles in childhood as a vulnerable and neglected six months old orphan infant when my mother died, recalling the bullies he endured because he did not speak earlier like other kids and was labelled mentality retarded and incapable of succeeding at school, and counting the pain, sufferings, shame and rejection he faced and how he beat all odds and became an accomplished Master in Structure and Building Engineer, a still small voice stormed me inside and spoke to me in this way: “count instead the blessings of his life and heal from that because death is not a punishment”. 

From that moment, my brother’s death became the beginning of a new life in everlasting peace.  My grief taught me to express gratitude, and with gratitude, I found resilience to overcome and heal. These are the two main lessons in my book: resilience and gratitude to overcome grief, and heal.

Read More
Author of the Month

Award winning author Kathleen Boucher’s practical advice for new authors! – Tellwell’s January author of the month

Our January author of the month, Kathleen Boucher, is an award winning author, certified lifestyle coach, a certified neurocoach, a certified stress and wellness consultant, and a registered nurse! Kathleen’s book 9 Ways to Empower Tweens #Lifeskills is a self help book for tweens, teens and adults alike! The book focuses on practical life skills. These life skills include how to have more confidence when presenting in class, the importance of work ethic, a simple writing technique to help deal with anger, and more. There are exercises at the end of each chapter that tweens can use to integrate what they’ve learned. Kathleen has been featured in many articles and blogs, on top of receiving high praise from industry professionals like IndieReader!

1. Tell us a bit about yourself

I am a registered nurse working in an Intensive Care Unit full time, an award-winning children’s author, lifestyle coach, neurocoach and stress & wellness consultant. Want to learn more about Kathleen, click here! 

In 2014, I wondered if there was something else I could do to help people. I prayed for guidance. Two weeks later, I remember sitting bolt upright at 0300 am in the morning.  The voice inside my head indicated that I should write children’s books. So I did.

2. What inspired you to write your book?

I want to help parents and teachers with techniques that helped me raise my children.  I am told that adults find these strategies useful as well. Bonus!

3. How have your personal experiences influenced your book?

My son was very active and had a hard time focusing on homework when he was in elementary school. I did some research that showed that with intense focus, one could bend time and get more done. For example, have you ever crammed for an exam and have gotten a lot of studying done? 

Before we started his homework I made sure my son was rested. The idea was for him to do his least favorite subject first, and get it out of the way. I put a timer at the end of the table and made it fun by seeing how much he could get done in five minutes. Once he finished what he disliked doing, the rest of the homework flowed because he was focusing on subjects he loved. 

4. What were some of the more significant lessons you learned writing and publishing a book?

  • Write what inspires you. 
  • The first draft is only the beginning. Don’t be afraid of rewrites. In fact, expect to do more than one rewrite. 
  • Writing an outline really helped organize my thoughts. Figure out what works for you.
  • Take the time to create a rapport with an illustrator so that he or she understands your vision. Then allow them the creative freedom to be fabulous. 
  • Accept constructive criticism with grace. Step back and look at your work from a different perspective. The new angle may make your work better.
Read More