Whether you are published, in the process, or only just thinking about it – here are some tips & tricks for all children’s authors.
1 . YOUR AUTHOR BRAND
Your author brand gives your readers insight into who you are! Creating something that showcases your personality is key. As a children’s author, you may also want to show off a bit more of your goofy side!
Here are a few things to keep in mind when creating your author brand:
- Make it eye-catching and fun!
- GET PLAYFUL
- Use a fun background or bright colors
- Don’t be afraid to make a silly face
- Let your personality shine through – both in your photo and bio
2 . YOUR COMMUNITY
The average buyer’s age of children’s books is between 30 and 44.
Females make up more than 70% of these buyers. They are also more likely to discuss and recommend a book they and their kids enjoyed. In fact, buyers of children’s books are more easily influenced by the recommendations of family and friends than any other book category. For this reason, it is really important to build a loyal community of parents and teachers that enjoy and support your book.
Consider building an ambassador program or launch team! Also, get involved in your local community and make time to meet your readers.
Meet your readers!
- Pursue classroom visits
- Join children’s book festivals
- Participate in library events such as a read-along!