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The New Self-Publishing Lexicon

Why “Vanity Publisher” Is an Outdated Misnomer

By Tim Lindsay, Founder & CEO of Tellwell

You’ve written your book! Congratulations on such a significant accomplishment. So many people start, but so few finish! Moreover, the book you’ve written is good (you don’t tell many people this, but it’s way better than you thought it would be). It’s so good, in fact, that you know you need to take the next step and find a way to publish.

If you begin researching book-publishing options online, it’s possible you’ll read about the exciting growth and accessibility of self-publishing—the “indie publishing” revolution that has democratized access to publishing. You may read about “authorpreneurs” taking control of publishing timelines, bypassing the old gatekeepers, earning higher royalty rates, and building intimate and direct relationships with readers. Exciting, right? 

But then the term “vanity publisher” also shows up in your search results, making you pause, since the term vanity carries with it pejorative connotations. Wait a second . . . should you be ashamed to self-publish? Is self-publishing “vanity publishing,” or is it legit? And if self-publishing is indeed a credible option, is it possible to get help, or must you do literally everything yourself? 

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Author of the Month Tellwell Books

Overcoming fears and conquering dreams – Coach Mark Teague on resilience, determination and ambition

American high school football coach Mark Teague offers inspiring advice to young authors and shares what he’s learned through his author journey.

Mark Teague the author, speaker, double-cancer survivor, and now a name that is known throughout the world.

Mark Teague is a nationally recognized American football coach. His debut book, The Conquering Dreamer: Using Your Dreams to Conquer the Obstacles of Life with Passion and Purpose, chronicles the significant challenges he faced throughout his life and how he overcame them. Mark’s inspiring resilience can help readers learn to overcome their own obstacles.

Tell us a bit about yourself.

I’m a high school football coach currently residing in Louisiana. I’m a husband and father of two adult sons. Raised in the state of Alabama, I have coached in various states throughout the southeastern portion of the United States. I have been blessed with invitations to speak as both a public motivational speaker and a football clinic speaker throughout the United States this past spring and summer. I’m a graduate of Troy University (Troy, AL) with a B.S. in Secondary Education Social Science.

What inspired you to write The Conquering Dreamer?

I was diagnosed with and defeated two different forms of cancer (throat & prostate) in 2019. My cancer journey, along with a challenging trek through childhood that continued into adulthood, and my ability to chase my dreams and conquer all challenges that came my way in pursuit of my dreams, was the impetus behind authoring my autobiography. After some coaxing, I was convinced that I had a story the world needed to read. The catharsis it offered me could be well served as catharsis to someone needing the motivation to continue onward in this often difficult and unfair journey we call life.

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Author Success - In the media, awards, reviews

Celebrating September’s Tellwell authors success stories!

We’re always proud to celebrate with our authors, and share how remarkable they are!

It’s another incredible month this September for Tellwell authors. Keep reading to find out about our most recent author celebrations, including media mentions, reviews, and events!

Media mentions

Author of The Price of Protecting Others: A Memoir of a Country Cop, and the impact on Himself, and his Family, Roger Eichler, was interviewed about his book on Australian True Crime Podcast. Go Roger!

Discover an inspirational read and get your copy of The Price of Protecting Others here.

Having worked as a social worker and clinical manager before becoming a writer of children’s books, Christina Gitta-Low and her book Be Wild were recently featured in a KidlioMag interview. Way to go, Christina!

Are you up for a fun read? Grab your copy of Be Wild here.

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Book Giveaways

Free book giveaways: best September reads!

Are you wondering what new books to add to your reading list? We’ve got you booked!

Two of our talented Tellwell authors are hosting giveaways this month, which means that you can add two new titles to your digital bookshelf for free. Check out these September giveaways!

Looking for your next epic and thrilling adventure?

Make sure to take check out Beginning of Arrogance: Book 1 of A Paladin’s Journey by Bryan Cole.

Paladins are nothing but trouble. Stories about paladins are everywhere, noble warriors riding magic steeds into battle against terrible foes. Champions of their gods. Heroes to everyone, except those who already have everything. Paladins are notorious for upsetting the balance of power, to the detriment of any who don’t worship their deity.

So when Krell is called to service by the capricious god of the seas and skies, ReckNor, those with wealth and power can’t help but be concerned. ReckNor hasn’t called a paladin in years, and his nature is ever-changing and erratic. The fact that Krell is also an uneducated nobody with a stubborn streak as wide as the sea turns their concerns into fear.

All of which matters less than the threat clawing its way from the waves, ready to turn the ocean red with spilled blood . . .

DOWNLOAD YOUR FREE COPY!

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Meet the Team

Tellwell printing manager Jun Mark answers the top book-printing questions

Printing manager and project manager Jun Mark began working at Tellwell in 2020, and authors looking to order books in bulk will likely cross paths with him. He is a patient, kind, calm, and hard-working team member. Get to know Jun Mark and his love of cats, and read the touching story of his recent reunion with his biological mother.

Tell us about yourself.

I am a fur-parent of 19 cats and recently built a cat house to ensure their wellbeing, and to earn their recognition of me as a truly responsible human. I love nature and like to travel to the countryside. I’ve been in the publishing industry since 2015 and really enjoy working with authors.

What do you enjoy most about your role?

I enjoy having a great degree of control and freedom within my job and department. I work full-time across three departments and the management trusts me to produce high-quality work and results. I get to be creative at work and it’s something that I intend to maintain, which keeps me engaged and excited, but at the same time I love that my job enables me to love and enjoy my other passions in life.

What does a typical week look like for you at Tellwell? 

During a typical work week, one of my important tasks is checking in on the print jobs and looking into the progress on various book projects. 

I like to meet with the team first thing on Mondays to share our good news, discuss our priorities for the week, address print-job matters in real-time, and to share knowledge and resources with team members. Keeping myself informed on the global-market status and the supply-chain situation is also part of my typical work week to ensure the business operates efficiently.

Since we work at home, we meet daily via video call, which gives us the opportunity to check in with each other on the progress of our projects. Part of the aspects of the printing business that I manage is to maintain our positive relationship with our print partners in Canada, the USA, the UK, Australia, and China.

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Author Success - In the media, awards, reviews

Celebrating Tellwell’s August authors success stories

We’re always proud to celebrate with our authors, and share how amazing they are!

August has been an incredible month for Tellwell authors. Keep reading to find out our most recent author celebrations, including awards, media mentions, reviews, and events!

Awards

We’re starting strong on this one. Kyrie Wang received a Bronze award from the Readers’ Choice Spring 2022 Book Awards for Enemy’s Keeper: Forbidden Ties!

Are you a fan of an adventurous and thrilling read? Grab your copy of Enemy’s Keeper here!

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Meet the Team

How to choose an illustrator for your children’s book

Advice from Tellwell’s in-house illustrator Veronika Hipolito

Veronika Hipolito is Tellwell’s in-house illustrator. She is known for creating whimsical children’s book illustrations and beautiful cover designs. Her illustration style is magical, expressive, and free-flowing. Read on to hear her approach to working with authors as well as what authors should look for when choosing an illustrator for their children’s book.

Tell us about yourself.
I’m an illustrator and a painter. My concoction of surreal, detailed elements, dominantly on a blue colour palette accentuated with gold foils and ink, make the imagery stand out. This is also how I express my passion for merging culture and nature in every possible way.

What did you do before joining the Tellwell team?
I was a graphic artist and illustrator at a local newspaper. I’m also an art-event organizer who caters to both local and international creatives. I’m an active artist in the arts community participating in exhibits, art and literary conventions, and competitions.

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Book Giveaways

Free summer book giveaways! Tellwell’s August book promotion

Looking for more books to enjoy this summer? We got you!

Three Tellwell authors are offering their books for free! They are participating in group promotions that include many other free titles. Promotions expire soon, so if one catches your eye, check it out!

Searching for your next transformational book?

This book promo includes a selection of 45 powerful books specifically designed to enhance your life.

Featuring Tellwell author Jay Ibrahim’s Raise the Bar . . .

Raise the Bar is about leaving the world of normalcy and mediocrity and raising yourself above your standard. It is about living a life of excellence and mastery in all aspects of your life, including health, wealth, relationships and spirituality. Most of us are good, but when we are told how to live great, we say, “I’m good enough.” This mindset is damaging and limiting, hence we succumb to our thoughts, not our potential. This book will take you on a thirty-day journey to take your life to extraordinary levels and become whole. Raise the bar in everything that you do and become a legacy-maker.

DOWNLOAD YOUR FREE COPY!

Searching for your next favourite story to tell around the campfire?

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Author of the Month Author Success - In the media, awards, reviews

Author Phil Earle shares the story of an unknown Canadian legend in new novel

Phil Earle’s father, Guy Earle, lived an exhilarating life. With his new memoir, I’ll Go the Length of Meself, Phil hopes to showcase his legacy as a great mariner, businessman, humanitarian, and exhibitionist, along with many other attributes.

There will never be another Guy Earle, there couldn’t be.”

This is his story, and Phil is proud to share it.

Never let failure define who you are, but instead, learn about yourself and grow from it.

– Phil Earle, author of I’ll Go the Length of Meself

Tell us about yourself.

From my mother and maternal grandparents, who were wonderful, I grew up believing their high standards for truth, compassion and integrity. From Captain Guy, my father, and my paternal grandparents, I learned to have respect for people and the world, and to have a drive to give the best of whatever life has given me.

What inspired you to write I’ll Go the Length of Meself?

In the beginning, I wanted to tell the story of the remarkable life of my father—this after he had been gone fifty years. And I finally, at the age of seventy, through maturity and wisdom, realized that no one had a life like him.

After finishing the book, it became obvious to me that Skipper Guy was a gifted, brilliant product of the people and culture of his era.

A second story was thus revealed in the book, the story of the great maritime people of the coast of Newfoundland. It became obvious to me that much of what I admired and expressed about my father and the culture of his people is strongly embedded in my character as well.

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Book Giveaways

Free book giveaway: July reads!

The days growing longer (and hotter) just means there’s more time for reading! Make sure to check out the July giveaways from these Tellwell authors, all of whom are offering their e-book for free thanks to BookFunnel. Three authors are hosting giveaways, with books spanning a variety of genres, so there’s a perfect read for everyone!

Are you searching for your next favourite story to tell around the campfire?

Then you won’t want to miss Old Bag of Tricks, the horrifyingly entertaining graphic novel by Kevin J. Cyr.

Most people think Halloween should be called a holiday, but for some it could be a reminder of a tragedy. On that night, the lives of three boys changed forever. Making the decision to go to that one last house proved to be a terrible mistake. Her appearance seems weak and frail, but she’s nobody’s granny—not by a long shot! Psychotic and delusional from lack of taking her much-needed medication, she finally gives closure to that town’s past with their missing children. Being a victim of rape as a young girl, living in a very abusive family home, and learning of her pregnancy were things that she could never make peace with and put behind her. Living as a hermit with her son and never seeing the light of day, she slowly slips into insanity. Those three boys never saw her coming. Who would ever suspect that this sweet old lady was a serial killer? Strong as a ox and limber as a cat, she has plenty of tricks up her sleeve. Enticing the kids inside with all her candy and spiked homemade cupcakes was easy. Out of these three boys, only one makes it out alive to tell the tale.

Are you searching for a story to inspire you?

Then you won’t want to miss My Family, My Relations, My Friends by Frederick John Turner, an enriching story about the power of God’s love and how it reaches even those who have given up on life.

Fred was unaware of the poverty he was exposed to while he was growing up. As far as he was concerned, this was normal. His mom, Irene, a single mother, made certain that his two boys, Fred and his older brother Leonard, were well taken care of. After being a captive of a residential school, she came back home to Sturgeon Lake not knowing where she belonged, or where to turn.

Fred holds an Interdisciplinary Studies Diploma from the University of Regina. He was the music director for the Onion Lake Log Church, where Martin Naistus is Pastor, until he was sidelined by kidney complications in August of 2020. Now he spends his time writing from his office at his home in Onion Lake. His life’s story, titled, “My Family, My Relations, My Friends,” will be his first book published. These days Fred spends most of his time tending to his grandchildren. He has accumulated much knowledge throughout his lifetime, and he is not shy about sharing his experience with his readers.

SOME OF THE STORIES YOU WILL READ IN THIS BOOK:
Hoss calls fire down from heaven in Pikangikum, Ontario.
The night Fred meets Jim Felix on an old country road.
The lessons learned from the old Blackfoot preacher, Hartwell North Peigan.
The day Kene Jackson from Sonrise Gospel Band comes for a visit.
The bionic preacher, Ross Maracle, invites us to Deseronto for the R. W. Schambach campmeeting.
Getting blamed for a walkout at Faith Alive Bible College.

Are you searching for your next real-world read?

Then you won’t want to miss What Cops Talk About Over Coffee by Robert Rogalski, featuring stories from police officers across Canada.

This collection of memories from police officers across Canada and some outside jurisdictions, include firsthand accounts of situations they have encountered in their careers from the 1950’s through to 2012. Contributions from RCMP, City Police, Federal and Provincial law enforcement agencies were collected over a 30 year period and pose as a snapshot of the type of conversations or “shop talk” two police officers might have during their coffee break. These accounts are both heartwarming and humorous, some are frightening; others offer some insight into the human spirit…they are real stories told by real heroes.


With so many great choices this month, you can read for free all summer long. Enjoy! And don’t forget to leave a review on Amazon or Goodreads after you’ve finished reading.

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