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Meet the Team

Meet Tellwell project manager Elliott Hockley and read his advice to authors

Elliott Hockley - Tellwell

1. Tell us about your role at Tellwell.

I’m the project manager team lead here at Tellwell and so other than my responsibilities ensuring each of my assigned author’s projects are on track, I have some other things I take care of from the facilitation of meetings, to making sure my team has everything they need to successfully perform their jobs.

On top of this, I also have some responsibilities within the marketing department, which is really cool because diversity in my role is something I value greatly, and it also means my degree in advertising finally has some uses.

2. What did you do beforehand?

I came to Canada in the summer of 2017 following a year of teaching English in the north of Barcelona. I have a degree in advertising and upon graduating I attained some pretty cool opportunities as a creative in London. The perception didn’t quite match the reality though and I didn’t stick around very long and sought to focus my energy elsewhere. Following that, I’ve mostly travelled, and also ran a hostel in the middle of nowhere for a year.

3. How would people describe your personality?

It depends who you’re asking, but mostly I get some combination of ‘upbeat, optimistic, kind, friendly and compassionate’.

4. What inspires you?

Reading, which is convenient. I’m an avid reader and I suppose a bit of an aspiring polymath in that respect. It’s also really easy to get inspired by nature, particularly around here.

5. What advice do you have for authors going through the publishing process?

Oooh, I have so much I’d like our authors to know, but we usually cover that throughout the process. My best piece of advice would be to try and keep a healthy sense of perspective. The nature of writing and publishing a story means that authors naturally become incredibly emotionally attached and invested in their work and that the moment their expectations are not met, there’s a tendency for them to get angry and frustrated. I can understand that, but the reality is, we’re working for our authors and we truly want the best for them and their book, and will work within the realm of our, and the industry’s capabilities to ensure that the best is what they get.

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